IBM Cloud Authors: Yeshim Deniz, Zakia Bouachraoui, Liz McMillan, Elizabeth White, Pat Romanski

Related Topics: @CloudExpo, IBM Cloud, Cognitive Computing , Release Management

@CloudExpo: Article

And for Its Next Trick, IBM Targets Amazon’s S3, Others

It has also added three new cloud consulting offerings to its portfolio

Having just gone into competition with Google's Gmail Monday, IBM said Tuesday that it's going to take on Amazon's S3 storage cloud and anybody else in the storage cloud business by launching its own Smart Business Storage Cloud along with a so-called Information Archive.

As with its day-old iNotes e-mail solution, which also targets Microsoft, IBM is sticking to its knitting. It's not trolling for the great unwashed with this particular venture. It wants business for a customer.

However, this private storage cloud is only the first of the cloud-based storage and analytics solutions IBM has up its sleeve.

It's also promising - and this is where Amazon has to sit up and pay attention - a business-grade public storage cloud that will be offered with flexible consumption models and a self-service user interface to fully abstract the technology from the end user.

Sounds pretty much like S3.

Anyway, IBM figures people are interested in storage clouds because of their low price points but it dismisses what's out there as "sandboxes" used for secondary or tertiary copies of data, or for development and test environments where data isn't accessed that often and isn't large-scale.

IBM's Smart Business Storage Cloud is supposed to change all that.

The widgetry is configured out of low-cost components in what IBM says is a "true scale-out clustered model not offered by its competition."

And like iNotes it can be implemented either on the client's premises or as part of an outsourcing arrangement.

It'll support multiple petabytes of capacity, billions of files, and scale-out performance that IBM says has been limited up till now to the largest HPC systems.

It's also supposed to be fully compliant with the file access methods available on all major platforms "for seamless transition to a cloud storage implementation."

IBM says its General Parallel File System has been combined with storage and server technologies like XIV and BladeCenter to house billions of files under one globally addressable namespace.

It claims the solution is highly secure and built to make use of a client's existing security and authentication infrastructure.

IBM will also offer services to help with implementation and an optional ongoing lightweight managed service to help clients manage their cloud environment on an ongoing basis.

IBM claims to be sensitive to user concerns of vendor lock-in with cloud solutions, "especially for data storage where migration costs into and out of the cloud can be costly" and says it will support standard file access protocols so moving data into and out of its storage cloud is "as simple as a file copy operation."

It didn't say what it would cost.

For clients looking for a single unified platform for information retention, IBM's got an Information Archive that it says realizes a key promise of cloud computing: seamless access to information, including archived data, no matter where it is.

The Information Archive is an integrated hardware and software solution that's supposed to answer a company's complete data retention needs, including business, legal and regulatory, by leveraging different tiers of storage, including disk and tape, with policy-based management that automatically moves less active information to more cost-effective storage systems.

IBM says the widgetry uses a customizable "collections-based" approach so the archived data can be accessed in a private cloud environment, even if it's stored on tape media. It claims this capability is critical given the increasing amount of data that's expected to exist in archived formats.

IBM has also added three new cloud consulting offerings to its portfolio for clients who want an end-to-end cloud business-based IT strategy or help in selecting the right cloud delivery model.

More Stories By Maureen O'Gara

Maureen O'Gara the most read technology reporter for the past 20 years, is the Cloud Computing and Virtualization News Desk editor of SYS-CON Media. She is the publisher of famous "Billygrams" and the editor-in-chief of "Client/Server News" for more than a decade. One of the most respected technology reporters in the business, Maureen can be reached by email at maureen(at)sys-con.com or paperboy(at)g2news.com, and by phone at 516 759-7025. Twitter: @MaureenOGara

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.

IoT & Smart Cities Stories
Business professionals no longer wonder if they'll migrate to the cloud; it's now a matter of when. The cloud environment has proved to be a major force in transitioning to an agile business model that enables quick decisions and fast implementation that solidify customer relationships. And when the cloud is combined with the power of cognitive computing, it drives innovation and transformation that achieves astounding competitive advantage.
Machine learning has taken residence at our cities' cores and now we can finally have "smart cities." Cities are a collection of buildings made to provide the structure and safety necessary for people to function, create and survive. Buildings are a pool of ever-changing performance data from large automated systems such as heating and cooling to the people that live and work within them. Through machine learning, buildings can optimize performance, reduce costs, and improve occupant comfort by ...
René Bostic is the Technical VP of the IBM Cloud Unit in North America. Enjoying her career with IBM during the modern millennial technological era, she is an expert in cloud computing, DevOps and emerging cloud technologies such as Blockchain. Her strengths and core competencies include a proven record of accomplishments in consensus building at all levels to assess, plan, and implement enterprise and cloud computing solutions. René is a member of the Society of Women Engineers (SWE) and a m...
Early Bird Registration Discount Expires on August 31, 2018 Conference Registration Link ▸ HERE. Pick from all 200 sessions in all 10 tracks, plus 22 Keynotes & General Sessions! Lunch is served two days. EXPIRES AUGUST 31, 2018. Ticket prices: ($1,295-Aug 31) ($1,495-Oct 31) ($1,995-Nov 12) ($2,500-Walk-in)
According to Forrester Research, every business will become either a digital predator or digital prey by 2020. To avoid demise, organizations must rapidly create new sources of value in their end-to-end customer experiences. True digital predators also must break down information and process silos and extend digital transformation initiatives to empower employees with the digital resources needed to win, serve, and retain customers.
IoT is rapidly becoming mainstream as more and more investments are made into the platforms and technology. As this movement continues to expand and gain momentum it creates a massive wall of noise that can be difficult to sift through. Unfortunately, this inevitably makes IoT less approachable for people to get started with and can hamper efforts to integrate this key technology into your own portfolio. There are so many connected products already in place today with many hundreds more on the h...
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...
Charles Araujo is an industry analyst, internationally recognized authority on the Digital Enterprise and author of The Quantum Age of IT: Why Everything You Know About IT is About to Change. As Principal Analyst with Intellyx, he writes, speaks and advises organizations on how to navigate through this time of disruption. He is also the founder of The Institute for Digital Transformation and a sought after keynote speaker. He has been a regular contributor to both InformationWeek and CIO Insight...
Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on...
Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settlement products to hedge funds and investment banks. After, he co-founded a revenue cycle management company where he learned about Bitcoin and eventually Ethereal. Andrew's role at ConsenSys Enterprise is a mul...