Welcome!

IBM Cloud Authors: Yeshim Deniz, Elizabeth White, Zakia Bouachraoui, Pat Romanski, Liz McMillan

News Feed Item

Webtrends, líder em inteligência digital, escolhe o DeviceAtlas para Dados de Dispositivos em Soluções de Análises da Webtrends

A provedora de tecnologia web móvel dotMobi e a Webtrends, líder em inteligência digital, anunciaram hoje um acordo para integrar o dispositivo inteligente do produto DeviceAtlas® da dotMobi nas soluções de análise da Webtrends. Isso significa que a análise da Webtrends agora pode incluir dados detalhados do DeviceAtlas sobre o qual telefones celulares e dispositivos - como consoles de videogames e players de mídia - estão sendo usados para interagir com presença on-line do cliente.

"Como líder em análise multicanal, estamos constantemente procurando melhorar a profundidade e amplitude de visão em todos os canais digitais", disse Bruce Kenny, Vice-Presidente Executivo de Tecnologia e Operações Hospedadas, Webtrends. "Os canais móveis e sociais não são mais periféricos - eles são fundamentais para qualquer esforço de marketing digital."

Eileen O'Sullivan, Diretora Operacional e Diretora Financeira da dotMobi, disse: "Entender as formas que a sua base de clientes se envolve com o seu conteúdo é o alicerce de uma estratégia online bem sucedida. A DeviceAtlas oferece aos provedores de conteúdo conhecimento sobre quais dispositivos seus clientes estão usando; com essa informação, eles podem fornecer conteúdo projetado para funcionar da melhor forma nesses dispositivos. Estamos ansiosos por trabalhar com a Webtrends para garantir que seus clientes tenham uma análise profunda e útil sobre todos os tipos de dispositivos."

A DeviceAtlas fornece informações sobre cerca de 10.000 dispositivos móveis e habilitados para web com API de alta velocidade capaz de fazer milhões de detecções por segundo. O DeviceAtlas é usado por uma variedade de grandes marcas e empresas Fortune 100, incluindo Adobe, Sprint, IBM, General Motors e Target.

As soluções de análise Webtrends definiram o padrão para a inovação e desempenho, e a empresa conta com algumas das maiores marcas globais como clientes, incluindo: Associated Press, Barclays, BMW, Coca-Cola, Microsoft e The New York Times.

Sobre a dotMobi

Com sede em Dublin, a dotMobi - uma subsidiária integral da Afilias Limited - é líder mundial na habilitação do desenvolvimento e descoberta de conteúdo móvel de qualidade através de serviços inovadores, ajudando, por sua vez, empresas e indivíduos a atingirem bilhões de usuários de telefones celulares no mundo. A dotMobi incentiva a inovação na indústria móvel ao fornecer aos provedores de conteúdo as ferramentas de que precisam para garantir que a Web funcione nos dispositivos móveis com velocidade, precisão e conteúdo relevante. Acesse http://dotMobi.mobi para obter outras informações sobre os domínios .MOBI e todos os serviços dotMobi, incluindo o DeviceAtlas e a solução de publicação de website móvel goMobi.

Sobre a Webtrends, Inc.

A Webtrends suporta o sucesso do marketing digital. A Webtrends está na vanguarda da relevância do marketing digital em tempo real e da gestão da experiência do cliente através da inteligência unificada do cliente. Nossas soluções de otimização e análise líderes no setor oferecidas em celulares, redes sociais e web permitem aos profissionais de marketing otimizar campanhas, maximizar o valor do cliente durante o ciclo de vida e proporcionar experiências de marca digital altamente relevantes em tempo real.

A Webtrends melhora significativamente os resultados de marketing digital para mais de 3.500 marcas globais, incluindo: The New York Times, Microsoft, BMW, RIM, China Telecom, China Mobile, CCTV, Tencent QQ, Hitachi, The Associated Press, HSBC, Barclays, Vivo Cellular, Petrobras, Alitalia, KLM, ASOS, entre outras.

O texto no idioma original deste anúncio é a versão oficial autorizada. As traduções são fornecidas apenas como uma facilidade e devem se referir ao texto no idioma original, que é a única versão do texto que tem efeito legal.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

IoT & Smart Cities Stories
Atmosera delivers modern cloud services that maximize the advantages of cloud-based infrastructures. Offering private, hybrid, and public cloud solutions, Atmosera works closely with customers to engineer, deploy, and operate cloud architectures with advanced services that deliver strategic business outcomes. Atmosera's expertise simplifies the process of cloud transformation and our 20+ years of experience managing complex IT environments provides our customers with the confidence and trust tha...
Intel is an American multinational corporation and technology company headquartered in Santa Clara, California, in the Silicon Valley. It is the world's second largest and second highest valued semiconductor chip maker based on revenue after being overtaken by Samsung, and is the inventor of the x86 series of microprocessors, the processors found in most personal computers (PCs). Intel supplies processors for computer system manufacturers such as Apple, Lenovo, HP, and Dell. Intel also manufactu...
Darktrace is the world's leading AI company for cyber security. Created by mathematicians from the University of Cambridge, Darktrace's Enterprise Immune System is the first non-consumer application of machine learning to work at scale, across all network types, from physical, virtualized, and cloud, through to IoT and industrial control systems. Installed as a self-configuring cyber defense platform, Darktrace continuously learns what is ‘normal' for all devices and users, updating its understa...
At CloudEXPO Silicon Valley, June 24-26, 2019, Digital Transformation (DX) is a major focus with expanded DevOpsSUMMIT and FinTechEXPO programs within the DXWorldEXPO agenda. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of business. Only 12% still survive. Similar percentages are found throug...
Apptio fuels digital business transformation. Technology leaders use Apptio's machine learning to analyze and plan their technology spend so they can invest in products that increase the speed of business and deliver innovation. With Apptio, they translate raw costs, utilization, and billing data into business-centric views that help their organization optimize spending, plan strategically, and drive digital strategy that funds growth of the business. Technology leaders can gather instant recomm...
OpsRamp is an enterprise IT operation platform provided by US-based OpsRamp, Inc. It provides SaaS services through support for increasingly complex cloud and hybrid computing environments from system operation to service management. The OpsRamp platform is a SaaS-based, multi-tenant solution that enables enterprise IT organizations and cloud service providers like JBS the flexibility and control they need to manage and monitor today's hybrid, multi-cloud infrastructure, applications, and wor...
The Master of Science in Artificial Intelligence (MSAI) provides a comprehensive framework of theory and practice in the emerging field of AI. The program delivers the foundational knowledge needed to explore both key contextual areas and complex technical applications of AI systems. Curriculum incorporates elements of data science, robotics, and machine learning-enabling you to pursue a holistic and interdisciplinary course of study while preparing for a position in AI research, operations, ...
After years of investments and acquisitions, CloudBlue was created with the goal of building the world's only hyperscale digital platform with an increasingly infinite ecosystem and proven go-to-market services. The result? An unmatched platform that helps customers streamline cloud operations, save time and money, and revolutionize their businesses overnight. Today, the platform operates in more than 45 countries and powers more than 200 of the world's largest cloud marketplaces, managing mo...
Trend Micro Incorporated, a global leader in cybersecurity solutions, helps to make the world safe for exchanging digital information. Our innovative solutions for consumers, businesses, and governments provide layered security for data centers, cloud workloads, networks, and endpoints. All our products work together to seamlessly share threat intelligence and provide a connected threat defense with centralized visibility and investigation, enabling better, faster protection. With more than 6,00...
Tapping into blockchain revolution early enough translates into a substantial business competitiveness advantage. Codete comprehensively develops custom, blockchain-based business solutions, founded on the most advanced cryptographic innovations, and striking a balance point between complexity of the technologies used in quickly-changing stack building, business impact, and cost-effectiveness. Codete researches and provides business consultancy in the field of single most thrilling innovative te...