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IBM Cloud Authors: Liz McMillan, Elizabeth White, Yeshim Deniz, Pat Romanski, Stefan Bernbo

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Mobile Commerce News Weekly – Week of December 1, 2013

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile commerce and marketing, mobile payments, mobile money, e-wallets, mobile banking, mobile ads and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Enterprise Mobility Asia News Weekly
Also read Field Mobility News Weekly
Also read Mobile Health News Weekly
Also read Mobility News Weekly

Looking for an enterprise mobility solution?  Read the Mobile Solution Directory Here!

According to Allied Research Market, the global mobile wallet market is expected to reach $5,250 billion in 2020, growing at a compound annual growth rate of 127.5 percent from 2013 to 2020.  Read Original Content

On Thanksgiving and Black Friday, retailers sent out 37 percent more push notifications on average than on a normal day during the last two months, according to IBM. Online sales transacted with mobile devices grew to 21.8 percent of total online sales on Black Friday, a 43 percent increase from Black Friday 2012. Read Original Content

According to research carried out by TNS on behalf of Orange, 53 percent of LTE users in larger European markets like France, Spain and U.K. use their smartphones to make payments compared to only 34 percent of 3G users.  Read Original Content

Verivo is a leading provider of enterprise mobility software. Verivo helps companies accelerate their business results. Its unique technology empowers teams to build, deploy, manage and update their mobile apps -- rapidly and securely. Verivo’s mobility platform is used by hundreds of companies in numerous industries, worldwide. This newsletter is sponsored in part by Verivo.

This year GiveWell (a charity analysis group) has named Give Directly (an organization dedicated to helping the poor in Kenya) as one of the most effective charities at turning your donations into actual action. Give Directly transfers your donations electronically to a recipient's cell phone. Read Original Content

According to analysis by the Digital Analytics Benchmark group, among all of the Black Friday mobile commerce-based purchases, 82 percent were powered by iPhones and iPads.  Read Original Content
Retail sales of goods and services via mobile devices in the UK are expected to more than double in 2013 to 8.1 billion, to account for 18 percent of total retail e-commerce sales, according to new research from eMarketer.  Read Original Content

In a survey of 15,000 consumers across 15 global markets, the Ovum found 68 percent prefer to use a desktop or laptop PC for shopping online, while only 20 percent use a mobile phone and just 14 percent a tablet. Forty-nine percent said their reluctance to use mobile devices for shopping stemmed from security concerns. Read Original Content

PayPal has launched a new service in Germany that is meant to further bolster its presence in the European mobile sector. The new service is called PayPal CheckIn and is designed to create a more personalized shopping experience for consumers. Using the service, a consumer can build a profile like they would on a conventional social networking site.  Read Original Content

According to ResearchandMarkets.com, approximately one third of all smartphone users in Europe will use their devices to conduct purchases within the next few years. m Commerce will then account for approximately five percent of all retail business. Read Original Content

A report by email marketing services provider Yesmail Interactive found that 16 percent of online transactions driven by marketing emails took place on a mobile device. Within mobile, more than half (56 percent) of purchases originated on a tablet, and virtually all (99 percent) of the tablet transactions happened on an iPad.  Read Original Content

A survey of 1,000 UK consumers by risk-based security and compliance management solutions firm Tripwire has highlighted the insecure commerce behavior of mobile users.  A quarter of respondents said they were now willing to spend in excess of £100 (US$164) via mobile, and three percent would spend over £1,000 (US$1,640) yet 65 percent do not have any mobile security installed on their device.  Read Original Content

According to the October data from the Fiksu Cost per Loyal User Index, there was a drop of three percent throughout October. It had been $1.68 in September, and by the end of the next month, it was only $1.63. A loyal user was defined as a user who would open an app a minimum of three separate times. Although this may not have changed too much from one month to the next, it also saw a 54 percent increase when comparing year over year. Read Original Content

According to Forrester data based on a survey of more than 4,000 respondents, 31 percent of U.S. online consumers who own a mobile phone are interested in or already use mobile payments for in-store purchases, up from 18 percent in 2011.  Read Original Content

A test of the contactless mobile payments will begin this month in the London transportation system and is expected to run for two full months. It will involve the participation of 5,000 people who regularly use the Tube, the Overground, or the DLR. They will be able to tap their way into and out of the system using a bankcard implemented with NFC technology that doesn’t need to be swiped.  Read Original Content

SharperImage.com has announced shoppers can use a free mobile app to browse, research and buy from its holiday print catalog. The app, called Catalog Click, is from mobile commerce technology vendor Digimarc Corp.  Read Original Content

Aligning with other mobile commerce research that has recently been presented to and by the industry, the results of a new Informa analysis have now indicated there will be over a billion shoppers choosing this channel by 2016. Retailers are recognizing this at a rapid pace.  Read Original Content

Recent Articles by Kevin Benedict

The Mobile Strategy and Management Challenge
Where the Physical Meets the Digital - GIS and Enterprise Mobility
Enterprise Mobility is a Component of Digital Transformation
The Race for Sensors to Supply Big Data and Enterprise Mobility
Strategic Enough to Matter, Code Halos and Mobile Apps
Enterprise Mobility and the Gift of Time

Videos of Note

ROI Calculation for Optimizing the Mobile Workforce

Whitepapers of Note

BYOD: An Opportunity for IT to Drive the ‘New Age Enterprise’
Don't Get SMACked - How Social, Mobile, Analytics and Cloud are Reshaping the Enterprise
Making BYOD Work for Your Organization
How to Realize the Vision of Enterprise Mobility
A Smarter Way to Integrate and Mobilize Oracle JD Edwards Applications
Strategies for Cross-Platform Deployment of Enterprise Applications

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Kevin Benedict, Head Analyst for Social, Mobile, Analytics and Cloud (SMAC) Cognizant
View my profile on LinkedIn
Learn about mobile strategies at MobileEnterpriseStrategies.com
Follow me on Twitter @krbenedict
Join the Linkedin Group Strategic Enterprise Mobility

***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

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More Stories By Kevin Benedict

Kevin Benedict serves as the Senior Vice President, Solutions Strategy, at Regalix, a Silicon Valley based company, focused on bringing the best strategies, digital technologies, processes and people together to deliver improved customer experiences, journeys and success through the combination of intelligent solutions, analytics, automation and services. He is a popular writer, speaker and futurist, and in the past 8 years he has taught workshops for large enterprises and government agencies in 18 different countries. He has over 32 years of experience working with strategic enterprise IT solutions and business processes, and he is also a veteran executive working with both solution and services companies. He has written dozens of technology and strategy reports, over a thousand articles, interviewed hundreds of technology experts, and produced videos on the future of digital technologies and their impact on industries.

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