Welcome!

IBM Cloud Authors: Stackify Blog, Elizabeth White, Pat Romanski, Liz McMillan, Yeshim Deniz

News Feed Item

Top CMOs Unite With Leading Advertising, Publishing, Digital, and Technology Executives During the 2014 Annual Bowling for Breastcancer.org Fundraiser at Lucky Strike Manhattan

Event Expected to Bring Together Record Numbers, Significantly Add to the $1.8 Million Raised to Date

NEW YORK, NY -- (Marketwired) -- 01/31/14 -- Thursday, February 13 will celebrate the fifth consecutive year when thousands of individuals across New York's interconnected advertising, publishing, and digital marketing space unite to bowl, raising awareness and funding for www.Breastcancer.org, the leading online resource for breast health and breast cancer information and support. To date, the Bowling for Breastcancer.org program has raised more than $1.8M US, supporting major Breastcancer.org initiatives: Spanish website translation, technology upgrades, and Breastcancer.org's global prevention program.

As awareness of Bowling for Breastcancer.org has grown, it has become the first "must-attend" fundraiser of the year, complete with a key partnership with The CMO Club and its CMO Club Cares Program (www.thecmoclub.com). This year's event participants will include many of the organization's established supporters alongside some very prominent new ones. Based on the club members' overwhelming interest and support of the cause, The CMO Club has brought CMOs right to the lanes as a way to attract agency, publisher, and technology company interest, helping to secure significant funding for Breastcancer.org.

According to Richy Glassberg, Medialets COO, Breastcancer.org Board Member, and NYC Bowling for Breastcancer.org event founder and co-chair, this year's Bowling for Breastcancer.org event is hoping to exceed previous years' goals. "The CMO Club founder Pete Krainik has brought CMOs right to the lanes as a unique way to secure participant interest at higher, more beneficial levels. This year, in addition to an opportunity to engage directly with CMOs during a private pre-event cocktail, sponsors of the event will also be able to network throughout the evening with at least one CMO who will participate as a member of their bowling team. We are also bringing back our successful lunches of a lifetime auction. People can actually bid on 30-minute engagement meetings with attending CMOs when auctioned off later in the evening. For example, we are pleased to announce that Rishad Tobaccowala, Chair Digitas LBi and Razorfish at Publicis Groupe will be a part of this year's auction."

The CMO Club Founder Peter Krainik stated, "Securing support from prominent CMOs across our member base of over 800 was effortless. The CMO Club's mission is to provide a platform for peer-based problem solving and support, and breast cancer affects all of us directly or indirectly. When members learned about the event, many raised their hands immediately in support. Proudly, over a dozen chief marketing officers have agreed to serve as team leaders and will bowl with their digital advertising partners."

Bowling for Breastcancer.org will host senior marketing executives from The CMO Club, including members representing Time Warner Cable, JP Morgan, La Prairie, The Camuto Group, Chase, Unique Photo, Tough Mudder, WWE, Warner Brothers, Thomson Reuters and IBM, among others.

Glassberg added, "We are also proud to announce our current, dedicated sponsors, including 4INFO, A+E Networks, AMC, AOL, BlastPR, comScore, Dstillery, FOX, GfK MRI, GSN, Jumpstart Automotive Group, Krux, Mailonline, Medialets, MediaLink LLC, Millennial Media, NBCU, Nielsen, PlaceIQ, Remedy Health, Resonate Insights, RocketFuel, Simulmedia, Tremor Media, Turner Broadcasting, Viacom Media Networks, Weight Watchers, [x+1] and Yahoo!."

Breastcancer.org is thrilled by the outpouring of support and the continued success of the New York event. Hope Wohl, CEO, Breastcancer.org, explained, "As a nonprofit organization, we rely on fundraising events such as Bowling for Breastcancer.org to sustain the organization so we can better deliver on our mission. These contributions fund critical programs that reach people affected by breast cancer in a meaningful, necessary, and respectful way." Continued Wohl, "It's a privilege and honor to be engaged in such immensely important work."

To participate in the event, learn how to become a sponsor, or join the conversation, please visit www.BowlingforBreastcancer.org.

About Breastcancer.org:
Breastcancer.org is the leading resource for breast health and breast cancer information and support, with more than 7,000 pages of expert-reviewed information and a robust, dynamic peer support community. A nonprofit organization, Breastcancer.org receives more than 15 million visits each year.

About The CMO Club (www.thecmoclub.com):
Created for the unique purpose of bringing Chief Marketing Officers and senior marketing executives together in an environment of openness and contribution that enables them to become better at what they do and leverage the access, insight and power of an engaged group of CMOs. This club hosts dinners and events, shares reports and research from leaders in the marketing industry, and leverages the first digital network for "CMOs only" for sharing ideas, helping each other, and serving as a resource for CMO career opportunities. The CMO Club was founded in 2007 by seasoned marketing executive Pete Krainik and currently has over 800 members.

Media Contact:
Belinda Martin
bmartin@breatcancer.org
917.816.0909

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
In his session at 21st Cloud Expo, Carl J. Levine, Senior Technical Evangelist for NS1, will objectively discuss how DNS is used to solve Digital Transformation challenges in large SaaS applications, CDNs, AdTech platforms, and other demanding use cases. Carl J. Levine is the Senior Technical Evangelist for NS1. A veteran of the Internet Infrastructure space, he has over a decade of experience with startups, networking protocols and Internet infrastructure, combined with the unique ability to it...
"There's plenty of bandwidth out there but it's never in the right place. So what Cedexis does is uses data to work out the best pathways to get data from the origin to the person who wants to get it," explained Simon Jones, Evangelist and Head of Marketing at Cedexis, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"Cloud Academy is an enterprise training platform for the cloud, specifically public clouds. We offer guided learning experiences on AWS, Azure, Google Cloud and all the surrounding methodologies and technologies that you need to know and your teams need to know in order to leverage the full benefits of the cloud," explained Alex Brower, VP of Marketing at Cloud Academy, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clar...
Large industrial manufacturing organizations are adopting the agile principles of cloud software companies. The industrial manufacturing development process has not scaled over time. Now that design CAD teams are geographically distributed, centralizing their work is key. With large multi-gigabyte projects, outdated tools have stifled industrial team agility, time-to-market milestones, and impacted P&L stakeholders.
Gemini is Yahoo’s native and search advertising platform. To ensure the quality of a complex distributed system that spans multiple products and components and across various desktop websites and mobile app and web experiences – both Yahoo owned and operated and third-party syndication (supply), with complex interaction with more than a billion users and numerous advertisers globally (demand) – it becomes imperative to automate a set of end-to-end tests 24x7 to detect bugs and regression. In th...
"Akvelon is a software development company and we also provide consultancy services to folks who are looking to scale or accelerate their engineering roadmaps," explained Jeremiah Mothersell, Marketing Manager at Akvelon, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"MobiDev is a software development company and we do complex, custom software development for everybody from entrepreneurs to large enterprises," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that CrowdReviews.com has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5–7, 2018, at the Javits Center in New York City, NY. CrowdReviews.com is a transparent online platform for determining which products and services are the best based on the opinion of the crowd. The crowd consists of Internet users that have experienced products and services first-hand and have an interest in letting other potential buye...
"IBM is really all in on blockchain. We take a look at sort of the history of blockchain ledger technologies. It started out with bitcoin, Ethereum, and IBM evaluated these particular blockchain technologies and found they were anonymous and permissionless and that many companies were looking for permissioned blockchain," stated René Bostic, Technical VP of the IBM Cloud Unit in North America, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventi...
SYS-CON Events announced today that Telecom Reseller has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5-7, 2018, at the Javits Center in New York, NY. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
"Space Monkey by Vivent Smart Home is a product that is a distributed cloud-based edge storage network. Vivent Smart Home, our parent company, is a smart home provider that places a lot of hard drives across homes in North America," explained JT Olds, Director of Engineering, and Brandon Crowfeather, Product Manager, at Vivint Smart Home, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Coca-Cola’s Google powered digital signage system lays the groundwork for a more valuable connection between Coke and its customers. Digital signs pair software with high-resolution displays so that a message can be changed instantly based on what the operator wants to communicate or sell. In their Day 3 Keynote at 21st Cloud Expo, Greg Chambers, Global Group Director, Digital Innovation, Coca-Cola, and Vidya Nagarajan, a Senior Product Manager at Google, discussed how from store operations and ...
It is of utmost importance for the future success of WebRTC to ensure that interoperability is operational between web browsers and any WebRTC-compliant client. To be guaranteed as operational and effective, interoperability must be tested extensively by establishing WebRTC data and media connections between different web browsers running on different devices and operating systems. In his session at WebRTC Summit at @ThingsExpo, Dr. Alex Gouaillard, CEO and Founder of CoSMo Software, presented ...
WebRTC is great technology to build your own communication tools. It will be even more exciting experience it with advanced devices, such as a 360 Camera, 360 microphone, and a depth sensor camera. In his session at @ThingsExpo, Masashi Ganeko, a manager at INFOCOM Corporation, introduced two experimental projects from his team and what they learned from them. "Shotoku Tamago" uses the robot audition software HARK to track speakers in 360 video of a remote party. "Virtual Teleport" uses a multip...
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, whic...
SYS-CON Events announced today that Evatronix will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Evatronix SA offers comprehensive solutions in the design and implementation of electronic systems, in CAD / CAM deployment, and also is a designer and manufacturer of advanced 3D scanners for professional applications.
Leading companies, from the Global Fortune 500 to the smallest companies, are adopting hybrid cloud as the path to business advantage. Hybrid cloud depends on cloud services and on-premises infrastructure working in unison. Successful implementations require new levels of data mobility, enabled by an automated and seamless flow across on-premises and cloud resources. In his general session at 21st Cloud Expo, Greg Tevis, an IBM Storage Software Technical Strategist and Customer Solution Architec...
To get the most out of their data, successful companies are not focusing on queries and data lakes, they are actively integrating analytics into their operations with a data-first application development approach. Real-time adjustments to improve revenues, reduce costs, or mitigate risk rely on applications that minimize latency on a variety of data sources. In his session at @BigDataExpo, Jack Norris, Senior Vice President, Data and Applications at MapR Technologies, reviewed best practices to ...
An increasing number of companies are creating products that combine data with analytical capabilities. Running interactive queries on Big Data requires complex architectures to store and query data effectively, typically involving data streams, an choosing efficient file format/database and multiple independent systems that are tied together through custom-engineered pipelines. In his session at @BigDataExpo at @ThingsExpo, Tomer Levi, a senior software engineer at Intel’s Advanced Analytics gr...
When talking IoT we often focus on the devices, the sensors, the hardware itself. The new smart appliances, the new smart or self-driving cars (which are amalgamations of many ‘things’). When we are looking at the world of IoT, we should take a step back, look at the big picture. What value are these devices providing? IoT is not about the devices, it’s about the data consumed and generated. The devices are tools, mechanisms, conduits. In his session at Internet of Things at Cloud Expo | DXWor...