Welcome!

IBM Cloud Authors: Kevin Benedict, Yeshim Deniz, Liz McMillan, XebiaLabs Blog, Dynatrace Blog

Blog Feed Post

Apple iOS and the Enterprise - Latest Developments

My friend and mobile expert Dave Akka shares his insights on the latest Apple strategies and developments to support the enterprise in this guest article.

Following the recent Apple WWDC developer conference, it’s worth looking at what they are doing to make their products more attractive to the enterprise?

iOS: The accidental leader?

As NetApp’s Mike Elgan noted recently, iOS became the leading operating system for enterprise mobility almost by accident, although it might be more accurate to say that it wasn't originally designed for the enterprise or expected to be such a hit.  The iPhone was released as a consumer device like the iPod into a world of feature phones with a small smartphone market dominated by Nokia’s Symbian, while the Blackberry was the fully-locked-down enterprise mobility device of choice.  No one expected that the consumers who bought the iPhone would consider it to be so much better than their work devices that they would break every policy imaginable to use them at work, and kickstart the BYOD or Bring Your Own Device phenomenon.

The iPhone became the dominant enterprise mobile platform for several reasons, including the ease of developing corporate apps, the iPhone’s popularity as a status symbol that made it the choice for senior managers who were able to insist on using it, and a few enterprise-friendly features that were added to iOS over time.  However the biggest reason is that it has a large, loyal customer base that love the device and feel it makes them more productive.

In the pre-BYOD world, it was assumed that consumers wanted usability, photo quality and a wide choice of applications (or the ability to do anything with the device), whereas enterprise users weren't important because it was all about management tools and easy integration into corporate systems. BYOD showed that enterprise users are also consumers, and want the same things from a work phone that they do from a personal one.

A good demonstration of this is that the first time I saw BYOD in action was at the end of a meeting when one participant took out his iPhone, took a photo of the whiteboard we had covered in notes, and sent it to everyone in the meeting.  The reaction around the table was “what a useful device; what else can we do with it?” That team had woken up to the potential of BYOD and enterprise mobility.

The iPad took off in a similar way: originally sold as a media consumption device, it has become the enterprise mobility device to take to business meetings with an array of apps that let you present, collaborate, take notes and network far more effectively than was previously possible, and you can even catch up with that latest TV series on the train on the way home.

Possibly as important as any enterprise functionality is the way that Apple sells and supports iOS devices for business in its retail stores.  I recently had a problem with my iPhone and while it was being repaired (which happened easily and seamlessly, by the way) the store staff were keen to discuss whether I used it for business, what apps and functionality I liked, what requirements it filled and so on. This showed a real commitment to making iOS devices easy for business users to get started with.  iOS devices in the enterprise also lead to Mac sales as you need to use a Mac in order to deploy enterprise apps and settings to iOS.

Apple Adding Enterprise Features

The recent preview of iOS8 shows that Apple is now very deliberately targeting the enterprise mobility market both by reinforcing the user experience that got it this far but also by providing features that make it a more attractive choice for IT.

The newly-announced Device Enrollment Program allows corporate-issued iOS devices to automatically configure and access corporate apps, reducing the time and support needed to get a new device working; and LDAP is a key component as it brings auditability to the iOS deployment with account control and authentication.

Meanwhile, the ability to passcode-protect corporate data on the device, by protecting access to the calendar, contacts, mail, third-party apps and more mean greater security for the enterprise while fingerprint unlocking means the user doesn’t have a headache accessing that data.  VIP messages allow users to keep track of important conversations more easily and even small things like automatic VPN connectivity could make a big difference to the user.

Overall, iOS8 brings advances with:

  • Simplified IT administration and security, between MDM tools; enterprise grade security including encryption, per app iCloud controls and certificate-based single sign-on; and managed book and PDFs to easily deliver content
  • Improved application development, with the TouchID API, document provider APIs, content filtering and extensibility, not to mention the new Swift language
  • Greater ease of use and productivity with improved mail, seamless working between iOS and Mac, improved calendar and peer-to-peer AirPlay

I don't want to go into too much technical detail here, but if you are interested you can find a more detailed breakdown here.

From the enterprise mobility perspective, features like Continuity, which allows users to pick up work where they left off across multiple Apple devices and the ability to create purpose-built keyboards for specific task-related apps could help increase productivity.

iOS is unlikely to completely own the enterprise mobility space in a BYOD world, but it is certainly set to continue its strong performance.

In addition, Apple and IBM announced a partnership yesterday, to aggressively go after the enterprise market.  Here is an excerpt from The New York Times, "In a deal that could deepen Apple’s sales to corporations and strengthen IBM’s position in business software, the two companies announced a wide-ranging partnership intended to spread advanced mobile and data analysis technology in the corporate world."

David Akka, MBA, M.Sc.
Managing Director, Magic Software Enterprises UK  Ltd.
dave_akka@magicsoftware.com

Thanks for sharing Dave!

************************************************************************
Kevin Benedict
Writer, Speaker, Editor
Senior Analyst, Digital Transformation, EBA, Center for the Future of Work Cognizant
View my profile on LinkedIn
Learn about mobile strategies at MobileEnterpriseStrategies.com
Follow me on Twitter @krbenedict
Join the Linkedin Group Strategic Enterprise Mobility
Join the Google+ Community Mobile Enterprise Strategies
Recommended Strategy Book Code Halos
Recommended iPad App Code Halos for iPads

***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and digital transformation analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

Read the original blog entry...

More Stories By Kevin Benedict

Kevin Benedict is an opinionated Senior Analyst at Cognizant's Center for the Future of Work, SAP Mentor Alumnus, speaker, writer, and mobile and digital strategies expert. He is a popular keynote speaker, and in the past three years he has shared his insights into mobile and digital strategies with companies in 17 different countries. He has over 30 years of experience working with enterprise applications, and he is a veteran mobile industry executive. He wrote the Forward to SAP Press' bestselling book on enterprise mobility titled Mobilizing Your Enterprise with SAP, and he has written over 3,000 articles.

@ThingsExpo Stories
SYS-CON Events announced today that Cloudistics, an on-premises cloud computing company, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Cloudistics delivers a complete public cloud experience with composable on-premises infrastructures to medium and large enterprises. Its software-defined technology natively converges network, storage, compute, virtualization, and management into a ...
SYS-CON Events announced today that Interoute, owner-operator of one of Europe's largest networks and a global cloud services platform, has been named “Bronze Sponsor” of SYS-CON's 20th Cloud Expo, which will take place on June 6-8, 2017 at the Javits Center in New York, New York. Interoute is the owner-operator of one of Europe's largest networks and a global cloud services platform which encompasses 12 data centers, 14 virtual data centers and 31 colocation centers, with connections to 195 add...
There are 66 million network cameras capturing terabytes of data. How did factories in Japan improve physical security at the facilities and improve employee productivity? Edge Computing reduces possible kilobytes of data collected per second to only a few kilobytes of data transmitted to the public cloud every day. Data is aggregated and analyzed close to sensors so only intelligent results need to be transmitted to the cloud. Non-essential data is recycled to optimize storage.
"I think that everyone recognizes that for IoT to really realize its full potential and value that it is about creating ecosystems and marketplaces and that no single vendor is able to support what is required," explained Esmeralda Swartz, VP, Marketing Enterprise and Cloud at Ericsson, in this SYS-CON.tv interview at @ThingsExpo, held June 7-9, 2016, at the Javits Center in New York City, NY.
SYS-CON Events announced today that Outlyer, a monitoring service for DevOps and operations teams, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Outlyer is a monitoring service for DevOps and Operations teams running Cloud, SaaS, Microservices and IoT deployments. Designed for today's dynamic environments that need beyond cloud-scale monitoring, we make monitoring effortless so you ...
My team embarked on building a data lake for our sales and marketing data to better understand customer journeys. This required building a hybrid data pipeline to connect our cloud CRM with the new Hadoop Data Lake. One challenge is that IT was not in a position to provide support until we proved value and marketing did not have the experience, so we embarked on the journey ourselves within the product marketing team for our line of business within Progress. In his session at @BigDataExpo, Sum...
Keeping pace with advancements in software delivery processes and tooling is taxing even for the most proficient organizations. Point tools, platforms, open source and the increasing adoption of private and public cloud services requires strong engineering rigor - all in the face of developer demands to use the tools of choice. As Agile has settled in as a mainstream practice, now DevOps has emerged as the next wave to improve software delivery speed and output. To make DevOps work, organization...
DevOps is often described as a combination of technology and culture. Without both, DevOps isn't complete. However, applying the culture to outdated technology is a recipe for disaster; as response times grow and connections between teams are delayed by technology, the culture will die. A Nutanix Enterprise Cloud has many benefits that provide the needed base for a true DevOps paradigm.
What sort of WebRTC based applications can we expect to see over the next year and beyond? One way to predict development trends is to see what sorts of applications startups are building. In his session at @ThingsExpo, Arin Sime, founder of WebRTC.ventures, will discuss the current and likely future trends in WebRTC application development based on real requests for custom applications from real customers, as well as other public sources of information,
China Unicom exhibit at the 19th International Cloud Expo, which took place at the Santa Clara Convention Center in Santa Clara, CA, in November 2016. China United Network Communications Group Co. Ltd ("China Unicom") was officially established in 2009 on the basis of the merger of former China Netcom and former China Unicom. China Unicom mainly operates a full range of telecommunications services including mobile broadband (GSM, WCDMA, LTE FDD, TD-LTE), fixed-line broadband, ICT, data communica...
With the introduction of IoT and Smart Living in every aspect of our lives, one question has become relevant: What are the security implications? To answer this, first we have to look and explore the security models of the technologies that IoT is founded upon. In his session at @ThingsExpo, Nevi Kaja, a Research Engineer at Ford Motor Company, will discuss some of the security challenges of the IoT infrastructure and relate how these aspects impact Smart Living. The material will be delivered i...
Apache Hadoop is emerging as a distributed platform for handling large and fast incoming streams of data. Predictive maintenance, supply chain optimization, and Internet-of-Things analysis are examples where Hadoop provides the scalable storage, processing, and analytics platform to gain meaningful insights from granular data that is typically only valuable from a large-scale, aggregate view. One architecture useful for capturing and analyzing streaming data is the Lambda Architecture, represent...
As organizations realize the scope of the Internet of Things, gaining key insights from Big Data, through the use of advanced analytics, becomes crucial. However, IoT also creates the need for petabyte scale storage of data from millions of devices. A new type of Storage is required which seamlessly integrates robust data analytics with massive scale. These storage systems will act as “smart systems” provide in-place analytics that speed discovery and enable businesses to quickly derive meaningf...
Your homes and cars can be automated and self-serviced. Why can't your storage? From simply asking questions to analyze and troubleshoot your infrastructure, to provisioning storage with snapshots, recovery and replication, your wildest sci-fi dream has come true. In his session at @DevOpsSummit at 20th Cloud Expo, Dan Florea, Director of Product Management at Tintri, will provide a ChatOps demo where you can talk to your storage and manage it from anywhere, through Slack and similar services ...
SYS-CON Events announced today that Ocean9will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Ocean9 provides cloud services for Backup, Disaster Recovery (DRaaS) and instant Innovation, and redefines enterprise infrastructure with its cloud native subscription offerings for mission critical SAP workloads.
The taxi industry never saw Uber coming. Startups are a threat to incumbents like never before, and a major enabler for startups is that they are instantly “cloud ready.” If innovation moves at the pace of IT, then your company is in trouble. Why? Because your data center will not keep up with frenetic pace AWS, Microsoft and Google are rolling out new capabilities In his session at 20th Cloud Expo, Don Browning, VP of Cloud Architecture at Turner, will posit that disruption is inevitable for c...
SYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
SYS-CON Events announced today that Conference Guru has been named “Media Sponsor” of SYS-CON's 20th International Cloud Expo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. A valuable conference experience generates new contacts, sales leads, potential strategic partners and potential investors; helps gather competitive intelligence and even provides inspiration for new products and services. Conference Guru works with conference organizers to pass great dea...
SYS-CON Events announced today that Technologic Systems Inc., an embedded systems solutions company, will exhibit at SYS-CON's @ThingsExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Technologic Systems is an embedded systems company with headquarters in Fountain Hills, Arizona. They have been in business for 32 years, helping more than 8,000 OEM customers and building over a hundred COTS products that have never been discontinued. Technologic Systems’ pr...
SYS-CON Events announced today that CA Technologies has been named “Platinum Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business – from apparel to energy – is being rewritten by software. From ...