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AppDynamics Closes $120 Million in Growth Financing to Accelerate Platform and Sales Expansion

SAN FRANCISCO, CA -- (Marketwired) -- 07/22/14 --

  • "Application Intelligence" - Significant Platform and Category Expansion Beyond Application Performance Management (APM)
  • Company Continues Hyper-Growth Worldwide With Triple Digit Annual Growth

AppDynamics, the leader in Application Intelligence, today announced it has secured $120 million in growth financing led by new investors Battery Ventures, ClearBridge Investments and Sands Capital. All four existing investors Greylock Partners, Lightspeed Venture Partners, Kleiner Perkins Caufield & Byers, and Institutional Venture Partners, also participated in the round. The $120 million includes $50 million in debt financing provided by Silicon Valley Bank.

The new financing brings the total capital raised by AppDynamics to over $200 million and will fund the company's continued expansion of its Application Intelligence Platform into the IT Operations and Business Analytics markets, and also accelerate go-to-market investments worldwide.

"Application Intelligence is rapidly becoming the foundational management platform for modern enterprises that are going through a digital transformation. It has the opportunity to reshape not only the $4 to $5 billion per year Application Performance Management market, but the broader $20 billion per year IT Operations Management(1) and $34 billion per year Operations and Business Analytics markets(2)," said Jyoti Bansal, founder and CEO at AppDynamics. "This additional financing is great validation of the market category, our strong execution in leading the category and above all the quality of the AppDynamics team across all functions. This financing will help fuel our continued rapid pace of technology innovation, and expansion of our worldwide sales and go-to-market execution."

"Given the massive, secular shifts in today's technology markets toward cloud, mobile and service-oriented apps, I think AppDynamics has a great opportunity to own the next generation of Operations and Application Management," said Neeraj Agrawal, a general partner at Battery Ventures. "I have known Jyoti for years, and during that time he has shown great vision and consistently exceeded his business goals. Battery is extremely excited to partner with AppDynamics."

AppDynamics Market and Vision:

  • "Software is Eating the World": Modern enterprises are going through a huge digital transformation from Systems-of-Record to Systems-of-Engagement -- where software applications not only support the back-office of the enterprise, but are forming the core of customer engagement. Software applications are allowing enterprises to completely optimize their consumer interactions and innovate on consumer experience at a level never seen before.

  • The architectural shift to Cloud, Mobile and DevOps: To enable this rapid digital transformation, technology architectures are going through a generational shift to Cloud Computing, Mobile and broad adoption of agile and DevOps operational practices. The older technology architectures and vendors supplying solutions for these architectures are rapidly becoming obsolete.

  • Market shift away from legacy vendors: Legacy vendors in the $20 billion per year IT Operations Management space like CA Technologies, HP, BMC, Compuware have not been able to innovate as IT applications shift to a new architecture and enterprises go through their digital transformation. Newer companies such as AppDynamics are leading the charge and have emerged as rapidly growing category leaders.

  • The emergence of a new category "Application Intelligence": The new approach to managing IT is "application-centric" instead of "infrastructure-centric." All aspects of the IT Operations Management market are being redefined by applications, user experience and the business transactions they support. AppDynamics is leading the emergence of the new market category "Application Intelligence" where the core mission is to provide an integrated platform for Developers, Operations and the Business to maximize business performance delivered by software application investments. This encompasses performance monitoring, user experience monitoring, infrastructure monitoring, deployment automation, automatic remediation, and operational analytics, combined with seamless business intelligence to tie IT with Business.

  • Disruption in Go-to-market models: The legacy go-to-market model of complex, slow to configure and deploy software with heavy Professional Services requirements is no longer fit for purpose. The new enterprise consumers are demanding easy-to-use products, try-before-you-buy and pay-as-you-go. AppDynamics unique go-to-market strategy of providing hybrid SaaS/on-premise deployments, easy to deploy freemium offerings, and a land-and-expand sales model is aligned with the new buying patterns in the enterprise.

AppDynamics Execution Highlights:

  • Rapid growth: AppDynamics is one of the fastest-growing technology companies worldwide. The company grew more than 175 percent in its fiscal year 2014, which concluded on January 31, 2014. It currently has over 1,300 customers and has doubled its customer base every year for the last three years. Customers include some of the largest banks, largest retail companies and the largest SaaS providers globally. In the last 18 months the number of employees grew from 200 to over 450 based in over 12 countries including the US, UK, France, Germany, India, Japan, Australia and Singapore.

  • Market leader recognition: In Gartner Inc.'s latest "Magic Quadrant for Application Performance Management" report, AppDynamics has been positioned in the Leader's quadrant for the second year in a row. For a complimentary copy of the report, visit

  • Exceptional Customer Success & Loyalty: The company's latest Net Promoter Score (a single measure of customer loyalty) is at a world class 85, demonstrating the long-term nature of our customer relationships. The company's NPS is among the highest in the enterprise software industry.

  • Great Place to Work: AppDynamics is widely recognized for its innovative and employee-friendly culture. In 2013, Forbes recognized AppDynamics as the best Cloud Computing Company to work for, and it's CEO Jyoti Bansalas the number one Cloud Computing CEO to work for. In 2014, AppDynamics was recognized by Glassdoor as one of the Best Medium-Sized Companies to Work For in its Employee's Choice Awards. In May 2014, its CEO Jyoti Bansalwas recognized as Best CEO in San Francisco Business Times Tech & Innovation Awards and named a finalist in the prestigious EY Entrepreneur of the Year awards.

  • Rapid Innovation: With its latest platform release in March 2014, the company's Application Intelligence Platform provides the broadest and deepest visibility and management of software applications leveraging JAVA, .Net, node.js, PHP, NoSQL, SQL, Native Mobile and browser-based apps, NetApp Storage, IBM DataPower, Tibco, MongoDB and through its open platform APIs over 100 critical enterprise technologies such as Microsoft Azure, AWS, Pivotal, F5 and Hadoop. AppDynamics, unique among its competitors, offers SaaS, on-premise and private cloud deployment alternatives to its customers. These are available in a fully self-service try-and-buy freemium 'free-forever' edition or commercial Pro Edition.

  • Platform Expansion: In March, AppDynamics announced beta availability of its analytics solution, 'Application Analytics.' This builds on the company's already market-leading Operational Analytics and Real-Time Business Metrics solution. General availability of 'Application Analytics' is targeted for later in 2014.

Twitter: @AppDynamics

About AppDynamics
At AppDynamics, our Application Intelligence Platform helps today's software-defined businesses proactively monitor, manage and optimize the most complex software environments. All in real time, and all in production. With cloud and on-premise deployment flexibility, AppDynamics works and partners with many of the world's most innovative companies. Customers include Citrix, Edmunds, Expedia, Fox News, John Deere, OpenTable,, Sephora, StubHub and Union Pacific Railroad. AppDynamics premier event for today's software-defined business AppSphere 2014, takes place November 3-5 in Las Vegas. For more information, visit

(1) Gartner, Market Share Analysis: IT Operations Management Software, Worldwide, 2013, Laurie F. Wurster, Federico De Silva, John Rizzuto, Matthew Cheung, David M. Coyle and Ronni J. Colville, May 30, 2014

(2) IDC, Worldwide Business Analytics Software 2013-2017 Forecast and 2012 Vendor Shares (IDC #241689), Dan Vesset, Brian McDonough, David Schubmehl and Mary Wardley, June 2013

Dan Berkowitz
Office: 415.442.8447
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Laura Franzese
Trainer Communications
Office: 415.800.5368

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