Click here to close now.

Welcome!

IBM Cloud Authors: Elizabeth White, John Wetherill, Liz McMillan, Pat Romanski, Yeshim Deniz

News Feed Item

Gridstore CEO George Symons Reviews 2014 Storage Industry Predictions

Software-Defined Storage Leader Answers the Question: How Far Has the Storage Industry Come in 2014?

MOUNTAIN VIEW, CA -- (Marketwired) -- 08/12/14 -- Gridstore™, the leader in software-defined storage (SDS) purpose-built for Windows Servers and Hyper-V, today revealed their mid-year review of their original 2014 industry predictions. With data growth showing no signs of slowing down and the variety and number of data storage solutions on the market also increasing, there continues to be a large amount of end-user confusion when it comes to product purchasing decisions. Now at the midpoint of 2014, Gridstore CEO George Symons reviews three of his key predictions to see how far the market has come in six months and where it might be heading next.

Tweet this: @Gridstore SDS #storage leader predictions hit the target - #hyperv gaining marketshare, scale out capability is key

1. Symons predicted: Software-defined storage comes of age

  • Moves from nebulous buzz word to reality though a clear definition - this will not be universally accepted across the industry
  • Real SDS is all about intelligent management of the data and understanding and managing both the data on the server and the storage

Mid-year status:
Even in 2013 the industry as a whole was still hesitant about the term software-defined storage (SDS). Analysts were not keen and perhaps more tellingly customers were not looking for a SDS solution. However, over the past few months there has been a very definite shift in thinking.

Symons states: "SDS solutions from major vendors have gained significant momentum this year. EMC, IBM and VMware all announced SDS solutions in May. This year MarketsandMarkets, a US based research and consulting company has predicted that the software-defined data center market, of which SDS is an integral part, is expected to be worth $5.41 billion by 2018. This is a real pointer to the importance organizations are now placing on SDS and how far it has come over the last few months."

"As with so much terminology in the industry, SDS tends to mean many things to many people, and just as other terms such as Cloud needed refinement and recognition that there is not one Cloud or one type of Cloud, so there remains a lot of work to more clearly define SDS and its iterations. But as this happens the market will accept SDS as it plays an integral role in delivery of the Software Defined Data Center," he added.

Conclusion: SDS has come of age but there is more work to be done

2. Symons predicted: Major escalation in adoption of Windows Hyper-V

  • Ease of migration/ease-of-use
  • Functionality meets needs of most use cases
  • Performance is excellent
  • Lower cost

Mid-year status:
"At Gridstore we have focused our product strategy on the basis that Hyper-V will be making a real impact in the market, and we are already seeing a return on this investment as it makes inroads on VMware's current market dominance," continued Symons.

This was validated during a webinar in July 2014, where Simon Robinson, Research VP at 451 Group said that despite VMware's significant head start, Hyper-V is catching up, "...as VMware is evolving its capabilities, so too is Microsoft and actually when you look at the technology, Microsoft has made those investments to bridge the gap on the technology side, and that's giving folks the incentive to evaluate and increasingly implement Microsoft based virtualization and associated technologies."

Symons added, "This is borne out as we at Gridstore and others that have backed Hyper-V see significant growth in Hyper-V business. In some markets Hyper-V has already taken over as market leader. In an IDC Worldwide Virtualization Tracker last year, Hyper-V was identified as the dominant server virtualization platform in Singapore. In another global report again from IDC, Hyper-V had grown to 31.5 per cent of the market and was continuing to grow."

"The product has a lot going for it. Not only is it low cost, but it is also very solid and has the functionality to meet most customer needs. We are seeing customers adding Hyper-V to their existing virtualization infrastructure as well as some converting from VMware to Hyper-V to reduce costs," continued Symons.

Conclusion: Hyper-V continues to gain market share because of it ease-of-use, strong performance and overall lower cost.

3. Symons predicted: Scale-as-you-grow expands in importance

  • Critical as the market moves to public and private clouds
  • Lowers cost of acquisition and overall TCO
  • Winning solutions will be scale-out vs. scale-up
  • Winning solutions will not be limited by clustering

Mid-year status:
Scale-as-you-grow is not a new industry term, but the current rate of data growth means that organizations are embracing it as a more effective, and importantly, affordable, way of dealing with its storage needs.

Symons, "In order to implement a Private Cloud, WebScale IT, Hybrid Cloud, or any other popular term for next generation data centers, one of the key requirements everyone is agreeing to is the need for elastic resources. For storage, that means incremental scalability and the ability to apply the appropriate capacity and performance to a virtual machine when it is created. The only way to implement this is through a scale-out architecture. More importantly you can't do a rip and replace when the next level of capacity or performance is required."

This issue will continue to drive the desire for scale-out solutions (rather than scale-up) that are not limited by clustering or the requirement to purchase more than you need at any time.

Conclusion: Scale-out has grown dramatically in importance and adoption

Symons added: "From now to the end of the year will prove to be a fascinating period in the storage industry. Flash started this transformation a few years ago. Software-defined storage has in the course of a year or so turned from a buzz word into a real game changer and we would expect this to continue for the foreseeable future."

"As we have positioned ourselves as the leading provider of SDS purpose-built for Windows Server and Hyper-V we are confident that that we are in a strong place. The ability to deliver storage that is elastic and allows precision control to allocate the right capacity and performance to each VM is critical for the Private Cloud that meets customers' needs for control, price/performance, scalability and overall TCO."

About Gridstore
Gridstore™ is the leader in software-defined storage purpose built for virtualization that is designed to accelerate applications in virtualized environments. Using its patented Server-Side Virtual Controller™ Technology (SVCT) to eliminate the I/O blender effect and accelerate applications Gridstore delivers vmOptimized™ Storage that self-optimizes to each application or VM across both virtual and physical environments. Leveraging a grid architecture, Gridstore delivers the first end-to-end storage QoS to ensure the most important App or VM performance is never compromised. The storage grid, that uses Gridstore's performance optimized nodes or capacity optimized nodes, starts with as few as 3 nodes and then can grow one or more at a time to deliver a cost effective scale-as-you-grow solution. Headquartered in Mountain View, CA. its products and services are available through a global network of value-added resellers. For more information, please visit: http://www.gridstore.com.

Follow Gridstore
Twitter: http://twitter.com/gridstore
LinkedIn: https://www.linkedin.com/company/2065619

© 2014 Gridstore. All rights reserved. Gridstore, the Gridstore logo, AutoPilot, vmOptimized, Direct I/O, FlashGrid, Grid, GridControl, GridProtect, GridScale, GridSensor, Server-side Virtual Controller Technology (SVCT), Thin-Provisioned vLUNS, TrueQoS, vController, vPool, and vStore are registered trademarks or pending trademarks of Gridstore in the U.S. and other countries. All other trademarks are the property of their respective owners. Information regarding products, services and offerings may be superseded by subsequent documents and are subject to change without notice. For the latest information and specifications regarding Gridstore and any of its offerings or services, please visit www.gridstore.com.

Media Contact:
Douglas W. Gruehl
Gridstore, Inc.
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
P2P RTC will impact the landscape of communications, shifting from traditional telephony style communications models to OTT (Over-The-Top) cloud assisted & PaaS (Platform as a Service) communication services. The P2P shift will impact many areas of our lives, from mobile communication, human interactive web services, RTC and telephony infrastructure, user federation, security and privacy implications, business costs, and scalability. In his session at @ThingsExpo, Robin Raymond, Chief Architect at Hookflash, will walk through the shifting landscape of traditional telephone and voice services ...
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at Internet of @ThingsExpo, James Kirkland, Chief Architect for the Internet of Things and Intelligent Systems at Red Hat, described how to revolutioniz...
The world is at a tipping point where the technology, the device and global adoption are converging to such a point that we will see an explosion of a world where smartphone devices not only allow us to talk to each other, but allow for communication between everything – serving as a central hub from which we control our world – MediaTek is at the heart of both driving this and allowing the markets to drive this reality forward themselves. The next wave of consumer gadgets is here – smart, connected, and small. If your ambitions are big, so are ours. In his session at @ThingsExpo, Jack Hu, D...
The security devil is always in the details of the attack: the ones you've endured, the ones you prepare yourself to fend off, and the ones that, you fear, will catch you completely unaware and defenseless. The Internet of Things (IoT) is nothing if not an endless proliferation of details. It's the vision of a world in which continuous Internet connectivity and addressability is embedded into a growing range of human artifacts, into the natural world, and even into our smartphones, appliances, and physical persons. In the IoT vision, every new "thing" - sensor, actuator, data source, data con...
All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades. With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo, June 9-11, 2015, at the Javits Center in New York City. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be
SYS-CON Events announced today that MetraTech, now part of Ericsson, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Ericsson is the driving force behind the Networked Society- a world leader in communications infrastructure, software and services. Some 40% of the world’s mobile traffic runs through networks Ericsson has supplied, serving more than 2.5 billion subscribers.
The 4th International Internet of @ThingsExpo, co-located with the 17th International Cloud Expo - to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA - announces that its Call for Papers is open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
SYS-CON Events announced today that O'Reilly Media has been named “Media Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York City, NY. O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying "faint signals" from the alpha geeks who are creating the future. An active participa...
We’re entering a new era of computing technology that many are calling the Internet of Things (IoT). Machine to machine, machine to infrastructure, machine to environment, the Internet of Everything, the Internet of Intelligent Things, intelligent systems – call it what you want, but it’s happening, and its potential is huge. IoT is comprised of smart machines interacting and communicating with other machines, objects, environments and infrastructures. As a result, huge volumes of data are being generated, and that data is being processed into useful actions that can “command and control” thi...
There will be 150 billion connected devices by 2020. New digital businesses have already disrupted value chains across every industry. APIs are at the center of the digital business. You need to understand what assets you have that can be exposed digitally, what their digital value chain is, and how to create an effective business model around that value chain to compete in this economy. No enterprise can be complacent and not engage in the digital economy. Learn how to be the disruptor and not the disruptee.
Buzzword alert: Microservices and IoT at a DevOps conference? What could possibly go wrong? In this Power Panel at DevOps Summit, moderated by Jason Bloomberg, the leading expert on architecting agility for the enterprise and president of Intellyx, panelists will peel away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud environment, and we must architect and code accordingly. At the very least, you'll have no problem fil...
There's Big Data, then there's really Big Data from the Internet of Things. IoT is evolving to include many data possibilities like new types of event, log and network data. The volumes are enormous, generating tens of billions of logs per day, which raise data challenges. Early IoT deployments are relying heavily on both the cloud and managed service providers to navigate these challenges. In her session at Big Data Expo®, Hannah Smalltree, Director at Treasure Data, discussed how IoT, Big Data and deployments are processing massive data volumes from wearables, utilities and other machines...
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo in Silicon Valley. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal an...
The worldwide cellular network will be the backbone of the future IoT, and the telecom industry is clamoring to get on board as more than just a data pipe. In his session at @ThingsExpo, Evan McGee, CTO of Ring Plus, Inc., discussed what service operators can offer that would benefit IoT entrepreneurs, inventors, and consumers. Evan McGee is the CTO of RingPlus, a leading innovative U.S. MVNO and wireless enabler. His focus is on combining web technologies with traditional telecom to create a new breed of unified communication that is easily accessible to the general consumer. With over a de...
Disruptive macro trends in technology are impacting and dramatically changing the "art of the possible" relative to supply chain management practices through the innovative use of IoT, cloud, machine learning and Big Data to enable connected ecosystems of engagement. Enterprise informatics can now move beyond point solutions that merely monitor the past and implement integrated enterprise fabrics that enable end-to-end supply chain visibility to improve customer service delivery and optimize supplier management. Learn about enterprise architecture strategies for designing connected systems tha...
From telemedicine to smart cars, digital homes and industrial monitoring, the explosive growth of IoT has created exciting new business opportunities for real time calls and messaging. In his session at @ThingsExpo, Ivelin Ivanov, CEO and Co-Founder of Telestax, shared some of the new revenue sources that IoT created for Restcomm – the open source telephony platform from Telestax. Ivelin Ivanov is a technology entrepreneur who founded Mobicents, an Open Source VoIP Platform, to help create, deploy, and manage applications integrating voice, video and data. He is the co-founder of TeleStax, a...
The Internet of Things (IoT) promises to evolve the way the world does business; however, understanding how to apply it to your company can be a mystery. Most people struggle with understanding the potential business uses or tend to get caught up in the technology, resulting in solutions that fail to meet even minimum business goals. In his session at @ThingsExpo, Jesse Shiah, CEO / President / Co-Founder of AgilePoint Inc., showed what is needed to leverage the IoT to transform your business. He discussed opportunities and challenges ahead for the IoT from a market and technical point of vie...
Grow your business with enterprise wearable apps using SAP Platforms and Google Glass. SAP and Google just launched the SAP and Google Glass Challenge, an opportunity for you to innovate and develop the best Enterprise Wearable App using SAP Platforms and Google Glass and gain valuable market exposure. In his session at @ThingsExpo, Brian McPhail, Senior Director of Business Development, ISVs & Digital Commerce at SAP, outlined the timeline of the SAP Google Glass Challenge and the opportunity for developers, start-ups, and companies of all sizes to engage with SAP today.
Cultural, regulatory, environmental, political and economic (CREPE) conditions over the past decade are creating cross-industry solution spaces that require processes and technologies from both the Internet of Things (IoT), and Data Management and Analytics (DMA). These solution spaces are evolving into Sensor Analytics Ecosystems (SAE) that represent significant new opportunities for organizations of all types. Public Utilities throughout the world, providing electricity, natural gas and water, are pursuing SmartGrid initiatives that represent one of the more mature examples of SAE. We have s...
The Internet of Things will put IT to its ultimate test by creating infinite new opportunities to digitize products and services, generate and analyze new data to improve customer satisfaction, and discover new ways to gain a competitive advantage across nearly every industry. In order to help corporate business units to capitalize on the rapidly evolving IoT opportunities, IT must stand up to a new set of challenges. In his session at @ThingsExpo, Jeff Kaplan, Managing Director of THINKstrategies, will examine why IT must finally fulfill its role in support of its SBUs or face a new round of...