Welcome!

IBM Cloud Authors: Yeshim Deniz, Pat Romanski, Liz McMillan, Carmen Gonzalez, Elizabeth White

Related Topics: @CloudExpo, IBM Cloud, Containers Expo Blog

@CloudExpo: Article

IBM & Cloud Computing: Exclusive Q&A

Exclusive Q&A with Dr Kristof Kloeckner, IBM's VP of Cloud Computing Platforms

The IT industry is faced with a complexity and affordability crisis – explosive information growth, heavily interconnected and interdependent systems, on average 70% of IT spending going to maintenance, low utilization of resources driving up fixed cost, energy consumption becoming an ever bigger drain on budgets.

At the same time, business needs for flexibility and responsiveness continue unabated. This creates an urgency for enterprises to rethink the way their data centers are set up and managed, and how they receive and deliver services.

Bring this together with advances in technology - from service orientation, automation and service management to virtualization - and you have what Dr Kristof Kloeckner, VP of Cloud Computing Platforms at IBM vividly calls "a perfect storm." Kloeckner was a Keynote speaker at SYS-CON's 3-day 2nd International Cloud Computing Conference & Expo (March 30-April 1, 2009), the industry's leading worldwide Cloud Computing event, now held three times a year, in New York, Silicon Valley, and Europe.

In this interview with Conference Chair Jeremy Geelan, conducted in March, Dr Kloeckner discusses a wide range of Cloud Computing issues and give a very clear insight into IBM's vision with regard to Cloud Services and the substantially improved delivery economics that Cloud Computing is making possible.

Jeremy Geelan: What are the main business drivers for Cloud Computing - for this overall technology trend?

Dr Kristof Kloeckner: In the end, it’s all about money – how much do you spend for just maintaining the status quo, and how much on supporting truly differentiating business initiatives. This drives an imperative for dynamic infrastructures, increasing resource utilization and reducing labor costs, and for more flexible economics in the consumption and delivery of IT based services.

Geelan: And how about from a specifically IBM perspective – what do you think is missing right now from the Cloud Computing Ecosystem, that you can uniquely provide?

Kloeckner: While IBM invented many of the technologies that form the basis of cloud computing (virtualization, for instance, was first implemented in our mainframes), our greatest asset is our deep understanding of our clients, and our experience running the worlds largest data centers.

We are using this experience to build a comprehensive portfolio of cloud related project based services as well as products to build their own clouds, as well as providing cloud delivered services ourselves. Our spans infrastructure services, platform services and application, process and information services.

We also have a strong and long-standing commitment to open environments, and we will work with the industry to ‘keep the clouds open’. This is a major prerequisite for the emergence of a cloud eco-system.

Geelan: How important to IBM strategically is its Blue Cloud Group?

Kloeckner: Well, we are actually calling the new organization that was formed under Erich Clementi “Enterprise Initiatives’, indicating that it brings together all of IBM to build and deliver offerings that enable cloud computing.

Cloud Computing is important to us because the promise of substantially improved delivery economics will have a massive transformative impact on IT based services and business processes. There is a tremendous amount of energy around cloud computing across IBM, and in our clients and partners.

Geelan: What’s the best way, do you think, to define “cloud services” – from an Enterprise IT perspective?

Kloeckner: From a provider perspective, cloud services are characterized through self service, economies of scale and hybrid (public, private and mixed) modes of delivery. Self-service drives client satisfaction and standardization of services. Economies of scale are enabled through large virtualized and automated shared environments, and hybrid delivery models combine external and internal services.

From a user perspective, the most important aspects are ease of use, new economics derived from cost structures that are achieved by greater sharing of resources, and flexible sourcing.

Geelan: How big an issue is security for enterprises who wish to migrate toward this kind of an infrastructure wholly or in part?

Kloeckner: Enterprises have a choice among a spectrum of delivery modes, from private to virtual private to public clouds, and they are making these selections based on workload characteristics. We find many clients opting to keep their most sensitive applications and data private, behind their firewalls (or virtually private with limited access). In these setups, all the existing best practices apply for data and application access and trust and identity management.

As for public clouds it’s important to remember that as in the Web in general, clients need to fully understand the security policies and practices of their providers. I believe that federated identity and trust management will be extremely important here.

Geelan: And what about management, how’s that being taken care of? Can the deployment and management of computing clouds really be automated, or is that in the far-off future still?

Kloeckner: We’re getting there. In February, IBM launched The Tivoli Service Automation Manager, which facilitates dynamic instantiation of cloud delivered services and their management along the entire life cycle, drawing on IBM Service Management capabilities and platform management services.

Geelan: How big a part are standards going to play in the success of the Cloud?

Kloeckner: Standards are essential for customer choice and eco-system growth. We believe the area most important to address is interoperability between clouds and the integration between clouds and other enterprise IT services. Work done on service oriented architecture in recent years will greatly help us address the issue of keeping the clouds open.

Geelan: Tell about the partnerships you just announced with Juniper and Amazon. What do they indicate about the future trajectory of IBM’s endeavors in this area?

Kloeckner: IBM has a broad ecosystem of partners and we have a long history of supporting customer choice. We chose to work with Juniper in this instance of demonstrating connectivity between clouds based on the combination of features, ease of integration and ability to leverage their MPLS technology for secure remote access. Amazon represents yet another venue for IBM to sell its software. We will continue to work with partners to advance the adoption of technologies like cloud computing, and especially to ensure open clouds.

Geelan: Moving beneath the hood for a moment, how does IBM handle the virtualization layer of its Cloud infrastructure?

Kloeckner: What we do depends upon the choice of underlying platform(s). Increasingly, virtualization technologies will be provided as integrated capabilities of the IT resources themselves. This has long been our practice on System z and Power Systems, and overall the industry is moving in this direction. The benefits include greater simplicity, efficiency, resiliency, and security.

Our service management software builds upon these virtualization technologies to provide much greater IT benefits, especially in terms of productivity and agility. Key virtualization-based capabilities of value to Clouds include resource pool ("ensemble") management and virtual resource object management. What sets us apart from others is our strength in management across the diversity of physical and virtual resources (at both the hardware and application levels) - diversity which will continue to increase driven by accelerating innovation.

Geelan: When you unveiled you new cloud strategy at a press conference during Pulse 2009, you underlined that IBM had a great deal to offer smaller businesses, in terms of offering them ready access to best practices and saving them from re-inventing the wheel. What offering/s in particular did you have in mind?

Kloeckner: IBM has a number of cloud offerings that suit small and medium sized businesses well because they offer superior function that would not affordable for smaller businesses to build and run themselves. As an example, LotusLive is a cloud-delivered portfolio of social networking and collaboration services designed for businesses. Launched in January, the service already has 30,000 businesses signed up. As another example, IBM’s Information Protection Services offer enterprise-grade data back up and recovery services to SMB clients like Neighborhood Centers, Allscripts and The Unites States Golf Association. For smaller cloud service providers, IBM’s Resilient Cloud Validation program allows businesses who collaborate with IBM on a rigorous, consistent and proven program of benchmarking and design validation to use the IBM logo: “Resilient Cloud” when marketing their services.

Geelan: Previously you’ve been VP of development for Tivoli, what parts of that experience help you most in formulating IBM’s cloud strategy?

Kloeckner: Tivoli lives in the world of service management and service delivery, so the experience I gained in Tivoli gives me an appreciation of the operational considerations of establishing and running a cloud. Tivoli also works very closely with our Systems and Technology Group and with IBM Research to drive the management of virtualized environments. Clearly, (service) automation and virtualization enabling a dynamic infrastructure, are essential to deliver a large part of the efficiencies and savings clients want to gain from cloud computing. Essentially, our ‘operational support system’, to use service provider terminology, is based on the Tivoli service management portfolio, in particular Tivoli Service Automation Manager.

Geelan: SYS-CON had the pleasure some years ago of interviewing Willy Chiu – who I believe was a colleague of yours – and his vision of HPC seemed already to anticipate much of what we’re now calling cloud computing. How long has IBM in fact been cooking its Cloud in the kitchen?

Kloeckner: While November 15, 2007 marked the official unveiling of IBM’s Blue Cloud initiative, you can find many of the business considerations and technology components that drive and enable cloud computing already as part of our ‘On Demand’ initiative – service orientation, automation, virtualization, and especially the notion that business and technology need to come together to develop transformational force.

As Sam Palmisano defined it in 2005, “On Demand Business is our way of describing a fundamental shift in computing architecture and how it is applied to business — a shift toward integrated solutions and quantifiable business value, not just technology features and functions.” Sounds pretty similar to what folks are saying about cloud today. We are now in the next phase of technology evolution, with a high sense of business urgency.

Geelan: What of the future – what are some of the most interesting infrastructure technologies being developed at IBM right now?

Kloeckner: Within IBM Research and Development, we are working on a number of exciting technologies, for instance management of ensembles of virtualized resources, service life cycle management, multi-tenancy support, image management, tools for development and deployment of services, the whole notion of ‘connectivity as a service’, to name just a few. We are also learning a lot from direct engagements with advanced clients, and working on application areas that can benefit from the cloud, like analytics or massive event processing.

As a general remark, we are seeing more ‘smart’ applications emerging in an interconnected world of ‘intelligent’, instrumented systems, in industries like energy and utilities, health care, logistics and many others. We believe that many of these applications will need clouds for efficient delivery.

Geelan: 2009 is a year of obvious challenges, from both a CapEx and an OpEx perspective, for anyone involved with Enterprise IT. Finally, what’s your top tip, as a seasoned software executive, to those other CTOs out there right now – especially CTOs of embattled start-ups who may be looking for some magic bullet to ensure they’re alive (and well) as a company in 2010?

Kloeckner: Take a careful look at the challenges and opportunities that cloud computing offers in your specific situation, develop a strategy and choose a strong partner for implementation. We are confident that IBM has much to offer in this space…

More Stories By Jeremy Geelan

Jeremy Geelan is Chairman & CEO of the 21st Century Internet Group, Inc. and an Executive Academy Member of the International Academy of Digital Arts & Sciences. Formerly he was President & COO at Cloud Expo, Inc. and Conference Chair of the worldwide Cloud Expo series. He appears regularly at conferences and trade shows, speaking to technology audiences across six continents. You can follow him on twitter: @jg21.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@ThingsExpo Stories
The financial services market is one of the most data-driven industries in the world, yet it’s bogged down by legacy CPU technologies that simply can’t keep up with the task of querying and visualizing billions of records. In his session at 20th Cloud Expo, Karthik Lalithraj, a Principal Solutions Architect at Kinetica, discussed how the advent of advanced in-database analytics on the GPU makes it possible to run sophisticated data science workloads on the same database that is housing the rich...
IoT is at the core or many Digital Transformation initiatives with the goal of re-inventing a company's business model. We all agree that collecting relevant IoT data will result in massive amounts of data needing to be stored. However, with the rapid development of IoT devices and ongoing business model transformation, we are not able to predict the volume and growth of IoT data. And with the lack of IoT history, traditional methods of IT and infrastructure planning based on the past do not app...
With tough new regulations coming to Europe on data privacy in May 2018, Calligo will explain why in reality the effect is global and transforms how you consider critical data. EU GDPR fundamentally rewrites the rules for cloud, Big Data and IoT. In his session at 21st Cloud Expo, Adam Ryan, Vice President and General Manager EMEA at Calligo, will examine the regulations and provide insight on how it affects technology, challenges the established rules and will usher in new levels of diligence...
DX World EXPO, LLC., a Lighthouse Point, Florida-based startup trade show producer and the creator of "DXWorldEXPO® - Digital Transformation Conference & Expo" has announced its executive management team. The team is headed by Levent Selamoglu, who has been named CEO. "Now is the time for a truly global DX event, to bring together the leading minds from the technology world in a conversation about Digital Transformation," he said in making the announcement.
In the enterprise today, connected IoT devices are everywhere – both inside and outside corporate environments. The need to identify, manage, control and secure a quickly growing web of connections and outside devices is making the already challenging task of security even more important, and onerous. In his session at @ThingsExpo, Rich Boyer, CISO and Chief Architect for Security at NTT i3, discussed new ways of thinking and the approaches needed to address the emerging challenges of security i...
Internet of @ThingsExpo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devic...
What sort of WebRTC based applications can we expect to see over the next year and beyond? One way to predict development trends is to see what sorts of applications startups are building. In his session at @ThingsExpo, Arin Sime, founder of WebRTC.ventures, discussed the current and likely future trends in WebRTC application development based on real requests for custom applications from real customers, as well as other public sources of information.
"The Striim platform is a full end-to-end streaming integration and analytics platform that is middleware that covers a lot of different use cases," explained Steve Wilkes, Founder and CTO at Striim, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
SYS-CON Events announced today that Calligo, an innovative cloud service provider offering mid-sized companies the highest levels of data privacy and security, has been named "Bronze Sponsor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Calligo offers unparalleled application performance guarantees, commercial flexibility and a personalised support service from its globally located cloud plat...
SYS-CON Events announced today that Massive Networks will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Massive Networks mission is simple. To help your business operate seamlessly with fast, reliable, and secure internet and network solutions. Improve your customer's experience with outstanding connections to your cloud.
SYS-CON Events announced today that DXWorldExpo has been named “Global Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Digital Transformation is the key issue driving the global enterprise IT business. Digital Transformation is most prominent among Global 2000 enterprises and government institutions.
SYS-CON Events announced today that Datera, that offers a radically new data management architecture, has been named "Exhibitor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Datera is transforming the traditional datacenter model through modern cloud simplicity. The technology industry is at another major inflection point. The rise of mobile, the Internet of Things, data storage and Big...
While the focus and objectives of IoT initiatives are many and diverse, they all share a few common attributes, and one of those is the network. Commonly, that network includes the Internet, over which there isn't any real control for performance and availability. Or is there? The current state of the art for Big Data analytics, as applied to network telemetry, offers new opportunities for improving and assuring operational integrity. In his session at @ThingsExpo, Jim Frey, Vice President of S...
"We provide IoT solutions. We provide the most compatible solutions for many applications. Our solutions are industry agnostic and also protocol agnostic," explained Richard Han, Head of Sales and Marketing and Engineering at Systena America, in this SYS-CON.tv interview at @ThingsExpo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"DX encompasses the continuing technology revolution, and is addressing society's most important issues throughout the entire $78 trillion 21st-century global economy," said Roger Strukhoff, Conference Chair. "DX World Expo has organized these issues along 10 tracks with more than 150 of the world's top speakers coming to Istanbul to help change the world."
"We are focused on SAP running in the clouds, to make this super easy because we believe in the tremendous value of those powerful worlds - SAP and the cloud," explained Frank Stienhans, CTO of Ocean9, Inc., in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We've been engaging with a lot of customers including Panasonic, we've been involved with Cisco and now we're working with the U.S. government - the Department of Homeland Security," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held June 6-8, 2017, at the Javits Center in New York City, NY.
Everything run by electricity will eventually be connected to the Internet. Get ahead of the Internet of Things revolution and join Akvelon expert and IoT industry leader, Sergey Grebnov, in his session at @ThingsExpo, for an educational dive into the world of managing your home, workplace and all the devices they contain with the power of machine-based AI and intelligent Bot services for a completely streamlined experience.
"MobiDev is a Ukraine-based software development company. We do mobile development, and we're specialists in that. But we do full stack software development for entrepreneurs, for emerging companies, and for enterprise ventures," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
SYS-CON Events announced today that DXWorldExpo has been named “Global Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Digital Transformation is the key issue driving the global enterprise IT business. Digital Transformation is most prominent among Global 2000 enterprises and government institutions.